Faster deliveriesCase Study #01 · Custom Web Development
Fleets
Tijuana.
It’s a commerce platform built from the ground up to showcase mobility solutions, convert visitors into leads, and create a digital presence ready to scale with content, SEO, and sales tools.
✓HTML✓CSS✓JavaScript✓Custom Design✓Technical SEO✓Editorial Architecture
HOMEVEHICLESACQUISITIONConsulting
Peugeot Commercial Vehicles
Partner Rapid
It delivers compact urban solutions and streamlines daily operations.
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650 kgLoad
1.3 LEngine
97 hpIt delivers.
129 NmTorque
PEUGEOT PROFESSIONAL
Partner
950 kgPayload4.4 m³Volume3Passengers10”Screen
100%Custom Development
5Models with their own profiles
7Advisor Microsites
42Editorial sections
The project
It wasn’t about building a website; it was about building a business tool.
Flotillas Tijuana was designed to help companies determine which vehicle best suits their operations, review specifications, compare cargo and procurement needs, and connect with a sales representative who can provide useful information right from the start.
flotillastijuana.com/partner-rapid
HOMEVEHICLESConsulting
PEUGEOT PROFESSIONALPartner Rapid
It offers a compact solution for urban work and frequent deliveries.
VIEW PROFILE
flotillastijuana.com
HOMESOLUTIONSVEHICLESACQUISITIONBLOGS
Business SolutionsYour fleet starts with the right operation.
It offers vehicles, acquisitions, and business consulting.
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Partner Rapid
Partner
Expert
flotillastijuana.com/blogs
HOMEVEHICLESBLOGS
BLOGSIdeas to help your business thrive.
Faster deliveries
Capacity for Your Operations01
E-commerce Architecture
The process connects the business need, the chosen platform, technical specifications, purchasing method, and the request for proposal.
02
Specific Experience
Each vehicle has its own page, clear information hierarchy, and content focused on business operations.
03
Conversion
The form collects information on units, vehicle, usage, term, and method of purchase to provide a better-qualified lead.
04
Microsites
Seven consultants can work in individual spaces while maintaining a consistent visual experience.
05
SEO Starting with Structure
Its technical architecture includes metadata, canonical tags, structured data, sitemaps, and robots.
06
Proprietary code
The team coded the project in HTML, CSS, and JavaScript without relying on a visual builder to support the interface.
Multidevice Design
We maintain a consistent brand identity across every touchpoint, from desktop to mobile.
The presentation was built around real business content: vehicles, capabilities, selling points, fact sheets, and contact information.
Blogs · Tijuana Fleet ToursSpecialized Content
Partner RapidPartnerExpertManagerRifter
PARTNER
Capacity for each operation
It provides useful information for evaluating work, workload, and productivity.
Tijuana Fleets
EXPERT
More capacity
Context-Aware Fleet Decisions.
Browse by category
Partner RapidPartnerExpertManagerRifterFleetsOperations
Deliveries and Last-Mile Delivery
Its services are organized by delivery channel and operational model.
Capacity and Productivity
We provide the insights you need to make smarter fleet decisions.
Content Management System
The site has also become a content platform.
The blog was developed as a standalone module. Its architecture allows for publishing by vehicle and by fleet and operational topics without mixing the editorial content with the commercial site.
✓
It offers seven editorial categories.
Vehicles, fleets, and operations are organized into themed routes.
✓
42 organized blocks
Each category features six entries, all with consistent navigation and visual cards.
✓
Decoupled architecture
The blog maintains its own content and can evolve independently.
The range
Each offering is positioned as an operational solution.
The experience goes beyond simply displaying photographs. Each model includes technical information, use cases, specifications, and a clear path to a sales proposal.
Partner RapidUrban Operation
PartnerVersatility
ExpertGreater capacity
ManagerHigh volume
RifterBusiness Mobility
Architecture
It relies on proprietary code, maintains a clear structure, and pursues controlled growth.
The value of the project lies in designing and developing the complete solution: interface, navigation, components, pages, forms, content, and technical SEO.
✓HTMLIt offers semantic structure and independent commercial pages.
✓CSSVisual system, responsive design, components, and interaction states.
✓JavaScriptNavigation, editorial filters, and interface behavior.
✓SEOOur services include metadata, canonical tags, schema markup, sitemaps, and indexing preparation.
×WordPressThe project’s interface did not need to be built.
“Custom development” means the site is built around the business, rather than making the business adapt to a template.
Flotillas Tijuana · Case Study
Result
It provides a digital foundation ready to become a business asset.
The result is a website with its own identity, conversion paths, specialized content, and an architecture designed for optimization and indexing.
For the user
It delivers clear information, vehicle-specific pages, intuitive navigation, and quick access to a quote.
For Business
It’s a platform built to scale content, integrate analytics, track conversions, and grow organically.
For sales
It offers vehicles presented as solutions, context-sensitive forms, and microsites for distributing sales leads.
For search engine optimization (SEO)
It provides a technical and editorial framework for SEO based on models, search intent, fleets, and operational topics.
Tijuana Fleets
Design, code, content, and strategy—all on a single platform.
The project delivers a custom web solution for business communication, lead generation, and editorial growth.